To understand the proper structuring of a $1,000 per month passive income website, you need to understand how Google ranks their websites.
Anyone who has ever heard of Google has probably heard of their "top-secret" algorithm that they use to sort their search results. Well the truth is that the foundation of that "top-secret" algorithm isn't very much of a secret at all (Want to know how everyone knows? Through Google search haha!).
The heart of Google's entire search engine algorithm is links. The more links a website has pointing to it from other websites, the more powerful and authoritative it is in Google's eyes. That's it...that is what it all boils down to. Sure, there are lots of other factors that make Google's results extra accurate and relevant (and a lot of those are still secret), but the number of backlinks to a website are the factor given the most weight.
So why does Google keep claiming that their search algorithm is much more complex than it actually is? Well, one of the main reasons is that it is in Google's best interest to keep their search engine inner-workings mysterious. For one, it keeps competing search engines from using their algorithms (Google is by far the most used search engine because it consistently gives the most relevant results, and they want to keep it that way). Another main reason is that Google doesn't want any websites trying to manipulate the system to gain a top ranking (remember from my earlier email how much more a #1 ranking is worth than a #5 or #10 ranking?).
Google is very against people trying to manipulate their rankings...they would rather all rankings be natural without anyone trying to artificially inflate their backlinks (this makes sense because they believe that the best results would be produced by the websites that naturally attract the most links). Unfortunately for Google, backlinks are the best way to judge a website's legitimacy and people who are in the business of making money online know this fact very well!
So you have better idea of how it all works, Google ranks each website by assigning it a number called PageRank. A PageRank can be anywhere between 0 and 10, with 10 being the highest possible rank. Google uses these numbers to give a rough assessment on how authoritative a website is, and generally websites with higher PageRank will rank higher in searches for more keywords.
Every time a website links to another website on the web, that means that the website is essentially giving a positive review of that other website. The more links a website has from different sources, the more authoritative that website becomes. Also, if a website with very high authority gives a link to a website with a much lower authority (i.e. - lower PageRank), that website will immediately gain credibility for having gained a link from an already credible site in Google's eyes. To put it plainly, the more links your website has, the better it will rank in Google (especially if some high PageRank websites have linked to your website).
And although Google cannot stop website owners from artificially inflating their PageRank and backlink profiles to get better rankings in searches, they can certainly make it more difficult or scary to do so. They do this by penalizing websites they suspect are engaging in that practice. This is known as black-hat search engine optimization (SEO) and Google has automatic triggers within its algorithm that will penalize websites that are caught doing black-hat SEO (essentially, shortcuts to gaining better rankings). A penalty can range from pushing your website to the last page of search results temporarily, to a complete deindexing of your website. A deindexing from Google pretty much means the death of a website, as you will never get any significant amount of organic traffic and all your work will be lost.
The practices I teach are white-hat SEO. These practices are the ones that Google encourages. They will bring you slower earnings and traffic numbers at the beginning, but they will make you the most amount of money over time. Not only that, they will safeguard your portfolio so you will never have to worry about penalties from Google (in fact, you will be rewarded in the long run). And trust me when I say you DO NOT want Google to notice that you have been messing around with black-hat SEO (I have friends who have lost website portfolios that were producing over $20,000/month because Google decided to deindex their portfolio due to shady link building practices...all at once).
Developing a steady-growth and passive income portfolio that will be safe and continue to grow for years and years is what my entire program is founded on, and all my free video lessons are founded on white-hat SEO link building practices (that is why the "get rich in 30 days online" Internet courses never work...they don't last long in Google).
So how does this knowledge relate to making a $1,000 per month passive income website? It's because I am going to show you how to structure a website so that each post is optimized to rank #1 for a particular keyword. Each keyword chosen must have a potential passive earnings income of at least $50 per month, and the website will have at least 20 posts on it. $50 per month * 20 posts = $1,000.
Want to see how an example of how a white-hat SEO website is structured? Check out a fully Search Engine Optimized sample website that is designed to make $1,000 in passive income per month. A full explanation video lesson of how this website was made (and why it was made this way!) can be found here: How to Make a $1,000 per month Passive Income Website using Onsite SEO. Obviously this lesson is relevant only AFTER you do your keyword research! But once you have, you are ready to make your first passive income website. ;)
The next part of the process is taught in the video lesson How to Structure a Link Building Campaign. Remember, only white-hat SEO link building practices are taught for a safer portfolio and more money in the long run!
Also note that this passive income website is $1,000 per month because it is based on only 20 posts total. There's no reason not to make a website with 100 keyword researched posts. And then make 10 more of those websites.
Like so many things in life, making money online is a numbers game. More websites + more posts = more traffic = more money. THAT is the foundation of making money online.
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